highlights
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action in 2022
sustainability
people
planet
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appendix
Action Highlights
2022
stores in total
From 9 to 10 countries
2,263
stores added
280
We developed specific circularity plans for
all our 14 product
categories
new
DCs
1
11
new
Hubs
1
3
3 awards in the ‘Retailer
of the Year’ competition, awarded by customers
14 million customers and
6.5 million website visits
every week
won the Product of the Year Award
6 private labels
products
The Action app is now available
in the Netherlands, Spain,
France and Belgium
95% of our stores are fitted with energy efficient LED lights
90% of green renewable electricity used for our stores, DCs and offices
30% higher sales of essential products such as detergent, soap,
toilet paper and kitchen rolls than
previous years
85% of our stores are now disconnected
from gas
€ 2.20
average
selling price
73
private labels
488
well-known A-brands
1,753 products < €1
6,000 products
136 nationalities
We are proud to have an international workforce of
61,343
trainings completed
2,667
internal promotions
Creating 8,211 new jobs
Providing work to 80,000 people
With the opening of our first store in Spain in Girona we were present in ten European countries in 2022.
92% of timber
was sourced more
sustainably
90% of cotton
was sourced more
sustainably
100% of our private label cocoa products
are sourced as Fairtrade
100% private label supply chain transparancy
We donated 1 million euros to UNICEF
to support those affected by the war in Ukraine
sponsored by our SOS Children’s Villages partnership
1,999 children
100% of private label packaging recycable (no PVC or black plastics)
Start of a three-
year partnership
with the Johan Cruyff Foundation
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Action Highlights
2022