highlights
about action
action in 2022
sustainability
people
planet
product
partnership
future
governance
appendix
Action Highlights
2022
![](https://data.maglr.com/3475/issues/41768/519121/assets/media/8cedeea26c9f67ac9f31585f18d7dad484d8bf210aadfce96c4378c4c31eb4ff.png)
stores in total
 
From 9 to 10 countries
2,263
stores added
280
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We developed specific circularity plans for
all our 14 product
categories
new
DCs
1
11
new
Hubs
1
3
3 awards in the ‘Retailer
of the Year’ competition, awarded by customers
14 million customers and
6.5 million website visits
every week
![](https://data.maglr.com/3475/issues/41768/519121/assets/media/655667619ac0785baff93c4a438951b84616f2732e88a54e2f503c91ddac9b35.jpg)
won the Product of the Year Award
6 private labels
products
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The Action app is now available
in the Netherlands, Spain,
France and Belgium
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95% of our stores are fitted with energy efficient LED lights
90% of green renewable electricity used for our stores, DCs and offices
30% higher sales of essential products such as detergent, soap,
toilet paper and kitchen rolls than
previous years
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85% of our stores are now disconnected
from gas
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€ 2.20
average
selling price
73
private labels
488
well-known A-brands
1,753 products < €1
 
 
6,000 products
![](https://data.maglr.com/3475/issues/41768/519121/assets/media/2111809121a6208e2fc7c6e5650b91e571159176758911d1eeda2af2b2bf876a.jpg)
136 nationalities
We are proud to have an international workforce of
 
61,343
trainings completed
2,667
internal promotions
Creating 8,211 new jobs
Providing work to 80,000 people
![](https://data.maglr.com/3475/issues/41768/519121/assets/media/f460df50957f346c0ae7a1606dd7600668d49ff34614291addff9ab8d7c54990.jpg)
With the opening of our first store in Spain in Girona we were present in ten European countries in 2022.
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92% of timber
was sourced more
sustainably
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90% of cotton
was sourced more
sustainably
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100% of our private label cocoa products
are sourced as Fairtrade
100% private label supply chain transparancy
We donated 1 million euros to UNICEF
to support those affected by the war in Ukraine
sponsored by our SOS Children’s Villages partnership
1,999 children
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100% of private label packaging recycable (no PVC or black plastics)
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Start of a three-
year partnership
with the Johan Cruyff Foundation
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Previous page
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About Action
Next page
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Back to Home
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About Action
Next page
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Action Highlights
2022